Rice Water Shampoo Bar – All Hair Types | VIORI

The original rice water shampoo bar — and still the bestseller.

Hidden Waterfall is VIORI's flagship natural shampoo bar, made with Longsheng rice water from the Red Yao village in southern China. The Red Yao are known for using fermented rice water as their primary hair treatment for centuries. Their hair routinely grows past six feet. This bar puts that tradition into a format you can use in the shower.

It works on every hair type. Fine hair gets volume without weight. Thick or curly hair gets moisture and definition without buildup. Color-treated hair stays vibrant because there are no sulfates stripping it.

Scent: Sweet musk and vanilla with a woody base — warm, not floral. Inspired by the forested trails that wind down to the hidden waterfalls above Longsheng village.

What it feels like: Lathers easily, rinses completely. Hair feels clean and light, not squeaky. Most people notice softer, shinier hair within the first week.

New to shampoo bars? Allow 2–3 washes for your hair to adjust from liquid shampoo — the results are worth it.

Sulfate-free · Paraben-free · Phthalate-free · pH-balanced · Vegan · Cruelty-free · Plastic-free. Each bar lasts 60–80 washes — the equivalent of 2–3 bottles.